Sunday, November 6, 2011

Sharing information: The new way.

Laurie is a single, 25 year-old office receptionist, working for an industrial firm. While she enjoys her job, her real passion is travelling. She has already been to Mexico, a few countries in Europe, and several countries in the U.S. She wants to share her pictures and experiences from her travels with friends, family, and anyone else that may be interested. A few years ago, she might have gone about this by trying to create a web-page. However, with no knowledge of code, and a limited budget, she would have likely been frustrated, and abandoned her plans to share the information.

In the emergent era of a user-friendly, interactive web (aptly titled Web 2.0), all she needs to do is start a blog. A blog is a website which allows authors to easily add and update content. After registering on a website such as Blogger or Live Journal, the author needs to fill a template. All content is published in the form on 'blog posts' which are clearly marked with date and time. Unlike in traditional web-pages, the author is not required to know any web-based code, and need only type in the content of the blog post.  

Another major difference between a blog post and webpage is that a blog post gives the author the option of allowing users to comment on the content they read.This enables the author to assess reactions and feedback to the content posted, and allows two-way communication between the author and his/her readers. Most blog authors also link other blogs to their website, leading readers to blogs that feature similar content, and building a network of blogs, whose authors and readers are inter-related.

While a blog may not be able to feature advanced web content such as flash, it is a convenient platform for people looking to express themselves, and share their opinions. Most blogs are topic-based, and topics include politics, entertainment, fashion, science, sports and weather.

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